Effective Motgage Company

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FREEandCLEAR Rating

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The FREEandCLEAR Rating is based on a comprehensive independent review of the lender by FREEandCLEAR mortgage experts that reflects the lender's mortgage rates, technology platform and loan program offering. The rating is based on public information and market research. Lenders cannot pay to be rated or to change their rating. View FREEandCLEAR Lender Directory FAQs for more information.

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The FREEandCLEAR Certified Low Rate Lender badge is awarded based on the results of mystery shopping mortgage rates for over 2,000 lenders. The lenders with the lowest mortgage rates and APR are awarded Gold, Silver or Bronze badges. Lenders with grey-out badges did not receive a badge.  Lenders cannot pay to receive a badge. View FREEandCLEAR Lender Directory FAQs for more information.

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The FREEandCLEAR Mortgage Program Leader badge is awarded based on the the number of mortgage programs offered by a lender. The more mortgage programs offered by a lender, the higher the rating. Lenders with grey-out badges did not receive a badge. Lenders cannot pay to receive a badge. View FREEandCLEAR Lender Directory FAQs for more information.

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The FREEandCLEAR Technology All Star badge is awarded based on a lender's web site functionality and ease-of-use and if the lender offers an online mortgage application. Lenders with grey-out badges did not recieve a badge. Lenders cannot pay to receive a badge. View FREEandCLEAR Lender Directory FAQs for more information.

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